Last update: January 2023
Chapters
What types of cookies does our Website use?
Strictly necessary cookies
These cookies are strictly necessary for the proper functioning of the Website and to use some of the features, such as access to secure areas. Strictly necessary cookies allow you to browse the site and take advantage of its features. Without these cookies, we will not be able to offer certain features, such as automatic redirection to the least busy server. You can block or delete them by changing your browser settings, as described in the section "How can I control cookies?"
Performance and analytics cookies
These cookies are used to improve the performance and functionality of the Website, but are not essential to its operation.
The information provided by analytics cookies helps operators understand how visitors use the Website and then use this information to improve the way content is presented to users. However, without these cookies, some functionality may become unavailable.
Functional cookies
These cookies allow us to improve the functionality of our websites.
Functional cookies record information about the choices users make and also allow us to customize the site to the user's requirements.
These may be set by us or by third party providers whose services we have added to our pages (such as social media sharing pages). If you do not allow these cookies, then some or all of the functionality may not work correctly.
Targeting and advertising cookies
These cookies can provide the ability to monitor users' online activities and establish user profiles, which can then be used for marketing purposes. For example, cookies can be used to identify the products and services a user has chosen, and this information can then be used to send appropriate advertising messages to that user. They also have features such as preventing the same ad from repeating over and over again, ensuring ads are displayed correctly and selecting ads according to user interests. Without these cookies, we will not be able to deliver relevant ads to you.
How do targeting and advertising cookies work?
In general, data about web browsing activity is collected and analysed anonymously. If this analysis reveals a specific interest, a cookie is placed on the user's computer and this cookie determines which advertisement the user will receive on a subsequent visit to the internet, which is called interest-based advertising.
Interest-based advertising is a way of delivering ads to the websites you visit and making them more relevant to your interests. Shared interests are grouped according to previous browsing activity and users are only served ads that match their interests (determined based on algorithms used by cookie technologies).
To help you understand better, here is an example of how these technologies work:
Imagine you have visited our website looking for a perfume. The next time you go online, when you go online (to another website) to read, for example, a news article, you will be delivered perfume offers as an advertisement. If your browsing habits indicate that you are interested in a particular type of product (for example, if you have searched for a particular brand of perfume on our site as well as on other sites) you may receive advertising offers for such products.
You will receive these advertising messages because our advertising partners and their advertising servers (such as Google or Facebook) use cookies (placed on the device you use to access our site) that collect information about your visits to our site as well as other sites. They analyse and determine whether you have shown an increased interest in a particular piece of content (in this case a fragrance product), and then this information is used to provide you with advertising that correlates to those interests.
Categories of cookies by supplier
In the following table you will find more information about the cookies used on this website and the purposes for which we use them.
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Providers used by us to place cookies
a) Google ServicesThe Company uses technology provided by Google Inc., 1600 Amphitheatre Parkway, Mountain View, CA 94043, United States ("Google") for analytics (Google Analytics) or online advertising services (Google Adwords and DoubleCklick), as well as social media plug-ins.
The information collected by Google in connection with your use of this website (e.g. referring URL, the web pages you visit, your browser type, language settings, your operating system, screen resolution) will be sent to Google servers where it will be stored and analysed. These servers may be located in the United States of America.
Google is certified in accordance with EU-US Privacy Shield standards, which ensure an adequate level of data protection with regard to Google's data processing in the US. For more information about how Google processes personal data, please see the Google Privacy Policy.
b) Facebook ServicesThe Company uses technology provided by Facebook Inc, 1601 South California Avenue, Palo Alto, CA 94304, USA ("Facebook") for online targeting and advertising services, as well as social media plug-ins.
The data collected by Facebook is stored on servers located in the EU and outside the EU, respectively in the United States. Facebook is certified in accordance with the EU-US Privacy Shield standards, which ensure an adequate level of data protection for Facebook's data processing in the US. For more details on how Facebook processes personal data, please see https://www.facebook.com/privacy.
c) Pleisty servicesThe company uses the technology provided by Pleisty S.R.L. with headquarters in Calea Mosilor nr. 213, Bl 21A, Ap 43, Bucharest, Romania, J40/2446/2013, CUI RO 31279780. We use this technology to provide real-time product recommendations to our customers. This is based on user behaviour to provide the most effective recommendations.
For more details on how Pleisty processes personal data, please see https://www.pleisty.com/privacy-policy/.How do I control cookies?
You can set your browser to block all types of cookies, including necessary cookies. However, in this case, the web page may not function properly. Also, disabling other types of cookies (other than necessary cookies) could affect the functioning or your experience when using the website.
Details on browser settings for blocking or deleting cookies are available below: Cookie settings in
- Cookie settings in Internet Explorer;
- Cookie settings in Firefox;
- Cookie settings in Chrome;
- Cookie settings in Safari
Social plugins
The Company may use or implement plug-ins of third party social networks. In general, your interaction with a plug-in gives the third party the opportunity to collect some information about you, including your IP address, page header information and browser information.
The Obsentum website has implemented the following social buttons: